For over 20 years, Vic’s has been the butcher behind Australia’s best restaurants – the name chefs trust to deliver meat that makes a difference. Now, we’re bringing that same calibre directly to home cooks. Melbourne’s food scene is world-class, and we’re here to make sure home kitchens are stocked with the same restaurant-grade cuts Melbourne chefs have relied on for decades. Whether it’s a midweek dinner or a special celebration, it all starts with better ingredients. We’re proud to be part of the new Chadstone Market Pavilion – a true destination for food lovers – and we can’t wait to share this next chapter with Melbourne. - Anthony Puharich