Tiffany & Co. has announced the launch of its new HardWear by Tiffany campaign starring the House’s latest ambassadors, Mikey Madison and Greta Lee, together with Anna Weyant. Captured by renowned photographer and director Harley Weir, the campaign is centered on the theme of love’s transformative strength. The short films and imagery showcase these influential figures wearing pieces from the coveted HardWear collection as they each share their personal definitions of strength, celebrating the symbolism of the collection and Tiffany & Co.’s deep connection to empowerment and love.

Visit Tiffany & Co., located on the Ground Level.