news| 2nd July 2018

adidas Running and Parley for the Oceans have recently unveiled the UltraBOOST Parley in a new Deep Ocean Blue colourway inspired by the Mariana Trench, the deepest part of the world's oceans and the site of the deepest-known piece of plastic pollution: a single-use plastic bag. .

Each new UltraBOOST Parley saves approx. 11 plastic bottles from entering the ocean, through the use of Parley Ocean Plastic®. This revolutionary eco-innovation starts life as plastic waste collected from beaches and is reworked into fabric to construct the silhouette’s Primeknit upper. The silhouette also features adidas’ iconic BOOST technology, offering the highest energy return, contained in a natural Continental rubber outsole for superior grip in all conditions.

An NFC chip in the right foot allows the wearer to learn more about the partnership and how to avoid plastic in their lives.

The UltraBOOST Parley is now available in adidas Chadstone.

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