Coach, a global design house of modern luxury leather goods, apparel and lifestyle accessories, announced its partnership with model and actress Kiko Mizuhara with the launch of a limited edition bag designed by the star. The partnership with Coach will be wide ranging and include a special project with Coach Creative Director Stuart Vevers in addition to the customized bag. Ms. Mizuhara will also be featured in the brand’s Fall 2018 global advertising campaign, which will be unveiled next month.
“I am so excited to join the Coach family,” said Ms. Mizuhara. “I love the cool, optimistic spirit of the brand and cannot wait for my fans to connect with Coach in a more intimate way through our partnership.”
To celebrate the announcement, Coach and Ms. Mizuhura launched a limited edition Signature Charlie bag customized by Ms. Mizuhara using Coach Create. Created by Kiko and crafted by Coach, Ms. Mizuhura was inspired by outer space, and her exclusive design combines leather tea roses and semi-precious stones around a moon souvenir pin. The Kiko edition of the Charlie Carryall in Signature will be available in select Coach stores in Japan for a limited time.