Jimmy Choo

news| 4th March 2018
Jimmy Choo

Unveiling a collaboration with a unique voice - think independent, street and global. Under the creative direction of Sandra Choi, the elegance of Jimmy Choo takes a leftfield swerve and unites with Virgil Abloh’s cult fashion label Off-White™, bringing together a fresh aesthetic to luxury footwear. Twenty years since her passing, the late Diana, Princess of Wales makes for the most modern muse for the Off-White™ Spring Summer 2018 collection whilst also being one of the first Jimmy Choo devotees.  A wake-up call for classicists, the nine shoe silhouettes compliment the ready-to wear looks that celebrate the Princess’s style, imbued with Abloh’s aesthetic that will speak to 2017’s tastemakers.  Her signature nineties lasts are reconfigured for today’s princesses, and also make for fantastical runway propositions that comprise conceptual plastics, tulles and explosive hothouse florals whilst all cleverly grounded in reality. Exclusive packaging ensures these exciting new footwear designs are as collectable as wearable.

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