news|8th November 2019

Australia’s most iconic swimwear brand, Seafolly has just released its must-have summer collection, Safari Spot. Made from upcycled sustainable fabric called MIPAN® regen™, the range of swimwear and apparel is an exciting take on animal print, available in dusty pink or black. Modernising the classic polka dot into an organic design, Safari Spot is perfect for mixing and matching with apparel accessories from the limited-edition Australian artist collaboration with Gemma O’Brien.

Frills and scarf-like twist ties form key features on the Safari Spot wrap bralettes and one-pieces, giving the swimwear a subtle femininity. The perfect entry-point to the animal print trend, both the swim and apparel pieces are designed to take every woman from beach to bar. Sleek camis, flowy kaftans and slip dresses are stand out styles for Safari Spot, fit for an endless summer on our Australian shores right through to next years’ European escape.

With over 40 years design expertise, Seafolly has built its brand DNA on a commitment to both fashion and fit; giving women the freedom and confidence of looking good because they first feel good in their swimwear.

Seafolly makes it easy to fall in love with its high-quality swimwear, by designing a collection using sustainable fabrics like MIPAN® regen™ each season. Famous for its eco-friendly by-products, the MIPAN® regen™ fibres help conserve our natural resources, reduce greenhouse gas emissions and reduce waste to landfill.

"We know a small change can make a huge difference. By finding ways to use sustainable fabrics without compromising on the lasting quality, fit and cutting-edge design we are known for, we are ultimately reducing waste on our land and in our seas,” says Head of Design, Genelle Walkom.


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